Description

Responsibilities:

Lead Scalability and Optimization: Spearhead efforts to scale and optimize e-commerce mobile applications, leveraging past experiences and industry best practices to enhance app speed and e-commerce metrics.
Drive Performance Metrics: Utilize a deep understanding of e-commerce metrics and relevant tools to analyze performance data, continuously striving to improve conversion rates, average order value, and other key metrics.
Architectural Leadership: Take charge of the architectural design and evolution of front-end technology, ensuring scalability, reliability, and performance while leading the team toward innovative solutions.
Establish KPIs and Metrics: Define and maintain key performance indicators (KPIs) to measure storefront performance across mobile platforms, actively monitoring and optimizing metrics to drive strategic decision-making and improve user experience on all devices.
Collaborate Cross-Functionally: Work closely with product management, design, engineering, and other teams to align priorities, drive consensus, and execute strategic initiatives effectively, fostering a culture of collaboration and innovation across all environments.
Mentorship and Talent Development: Mentor and develop team members, cultivating a culture of growth, collaboration, and excellence within the team, while actively participating in recruitment efforts to attract top-tier talent.
Challenge Status Quo: Encourage a culture of innovation and experimentation within the team, challenging the status quo and driving continuous improvement through creative problem-solving and a proactive approach to overcoming obstacles on all platforms.
Communicate Effectively: Maintain open and transparent communication with stakeholders at all levels, providing regular updates on progress, challenges, and opportunities within the storefront technology domain, while demonstrating a strong commitment to excellence and customer satisfaction across all devices.

Qualifications and Requirements:

Technical Skills:
Experience in large-scale e-commerce mobile app and website development.
Strong understanding of e-commerce metrics.
Proficient in Website / App technologies
React Native, Android, Swift ios, Hybrid apps
Experience with monitoring tools to monitor KPIs, speed, etc. (like Calibre, GA, etc.)
A/B Testing Framework
Next js / Gatsby
React
Modular SCSS
AWS Cloud Infrastructure and more….

Additional Requirements:
Proven history leading and motivating high-performing engineering teams (10+ members).
Strong understanding of Fullstack's internal processes and workflows for effective product ownership.
Experienced in DevOps practices and frameworks, championing automation from infrastructure setup to continuous delivery (CD).
Demonstrated track record in optimizing service availability, performance, and stability through operational excellence principles.
Technologically passionate with a proven track record in hyper-growth product development.

Goals:

3-month:
By the 1st month, familiarize yourself with OKRs for team.
Spend quality time understanding the team’s OKRs with your PM and business owner
Your team-level OKRs include Engineering goals.
A typical OKR set looks like this for an EM at Quince:
OKR-1: Sprint Completion rate > 90%
OKR-2: H1/H2 Roadmap/OKR Completion > 90%
OKR-3: System uptime Target > 99.99%
OKR-4: Alerting & Monitoring Coverage > 99% for P0
OKR-5: Incident Resolution Time < 2 Hours
OKR-6: Severity-0 incident no more than 1 per quarter, Zero in Q4
By 1st month, go through OKRs for each member of your team and make sure that they are in up-to-date state.
We take individual OKRs as seriously as team-level OKRs.
By 1st month, Understand team’s talent-density and plan for hiring to meet the goals.
As an EM, you are responsible for achieving hiring goals in the requirement timeline.
By the 1st month, understand the project status and timeline for the mobile app.
Get a complete understanding of your application, services, data, and cross-team dependencies
6-month:
Complete MVP (Minimum Viable Product) Development and launch the IOS APP.
Ensure Scalability and Performance
Crash-free users > 99 %Crash-free sessions > 99.95 %
App Launch Time < 2 sec
Maintain a steady 60 fps frame rate across all devices and scenarios
Network response time < 1 sec
Better CPU and memory usage
Assess monitoring and peak-load readiness by Sep’24. Declare absolute readiness for 5x load.
Build A/B pipeline for the app
Build AI based true-fit size guide
Improve & personalize Algolia search result relevancy Plan for peak load (5x) testing, identification and fixes for bottlenecks before Aug’24
Take care of “low-hanging + urgent” issues such as frequent TechOps ticket elimination, completing follow-up actions (from recent incidents), alerting & monitoring improvements, site performance issues. Target 10% reduction in TechOps tickets and incident management (Maximum one Sev-0 incident per quarter)

12-month:
Complete IOS app with all the features and android MVP
Increase website conversion rates by 20% and average-order-value (AOV) by 10% through targeted UI improvements and A/B testing.
Boost session duration by 20% with personalized engagement strategies tailored to individual user preferences and behaviors.