Analytics Intern

Location: Kuala Lumpur, Malaysia

Department: Client Teams

Analytics Intern (Masters) — Analytics Delivery Team (Malaysia Data Hub)  

Company: WPP Media  

 
Team: Analytics Delivery Team — Malaysia Data Hub  

 
Location: Malaysia (Hybrid/Onsite as per business need)  

 
Internship Type: Masters Internship (Full-time preferred)  

 
Duration: Minimum 5–6 months  

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 

• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 

• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

About the Role  

WPP Media’s Analytics Delivery Team (Malaysia Data Hub) is looking for a Masters-level Analytics Intern to support reporting, dashboarding, and insight generation for business and media stakeholders. This is a hands-on role where you will build and improve Power BI dashboards, write SQL queries for data extraction/validation, and automate workflows using Python.  

Key Responsibilities  

• Build and enhance Power BI dashboards (DAX measures, data modeling, visuals, drill-throughs, performance optimization)  

• Write and optimize SQL queries to extract, validate, and transform data from multiple sources  

• Support analytics delivery by converting business needs into clear KPIs, reporting views, and insights  

• Use Python to automate data preparation, reporting workflows, and analysis tasks  

• Assist with data quality checks, reconciliation, and anomaly detection  

• Maintain documentation for dashboards, KPI logic, data definitions, and solution workflows  

• Collaborate with analysts, data engineers, and stakeholders in an agile delivery environment  

Required Skills (Must-have)  

• Strong Power BI experience (Power Query, DAX, data modeling, best-practice visual design)  

• Strong SQL skills (joins, aggregations, window functions, troubleshooting data issues)  

• Strong Python skills for data analysis/automation (Pandas, NumPy, scripting)  

• Good understanding of analytics concepts: KPIs, trends, segmentation, reporting logic  

• Strong attention to detail and ability to explain insights clearly to stakeholders  

Good to Have (Nice-to-have / Optional)  

• Experience with Google Cloud Platform (GCP)  

• Exposure to BigQuery (querying large datasets, optimization)  

• Familiarity with data pipelines / ELT tools (e.g., dbt, Airflow, etc.)  

• Exposure to AI/ML concepts (forecasting, classification, LLM-based analytics workflows)  

• Knowledge of digital/media metrics is a plus (campaign performance, audience analytics)  

Qualifications  

• Currently pursuing a Masters degree in Analytics / Data Science / Statistics / Computer Science / Engineering / Business Analytics (or similar)  

• Strong analytical mindset with problem-solving ability  

• Ability to manage tasks independently, meet deadlines, and work collaboratively  

What You’ll Gain  

• Real-world experience delivering analytics solutions in a global media organization  

• Mentorship from experienced analytics professionals  

• Opportunity to contribute to production dashboards and measurable business outcomes  

• Exposure to modern cloud analytics stack (depending on project requirements)