Fall 2024 Intern, Product Marketing

The Product Marketing Intern will support the Product Marketing team by performing analyses of go-to-market performance and business opportunities in the market. This person also conducts research on competitor behavior and build buyer insights to understand buyer personas.

What You'll Do 

• Compile analysis and financial models on customer trends and historical data to support decision-making
• Lead the development and execution of ad-hoc analysis to support data-driven pricing initiatives
• Conduct periodic analysis on the performance of existing products (e.g. pricing, adoption trend, usage, etc.)
• Quantify and estimate market sizes, identify key players and market trends
• Design new creative analytics and visualizations to help senior management get deeper insights into performance of key areas
• Perform in-depth analysis of go-to-market performance (win / loss analysis, etc.) to identify areas for improvement
• Support the development and curation of marketing collateral by conducting research

What You'll Need

Minimum Qualifications

• Currently pursuing a degree in Management, Business Analytics, Marketing, Economics, Statistics, or other related fields

Preferred Qualifications

• Excellent verbal, written, and interpersonal communication skills
• Self-motivated with strong propensity for action, results, and continuous improvement
• The ability to work successfully in a high-energy, fast paced, rapidly changing environment is necessary
• Exceptional organizational skills with the ability to multi-task and manage multiple processes, programs, and procedures simultaneously while working under pressure to meet deadlines
• Experience with standard office equipment and software packages, including spreadsheet and word processing programs required

Travel Requirements & Working Conditions

• Reliable internet access for any period of time working remotely, not in a Workiva office.

How You’ll Be Rewarded

✅ Salary range in the US: $21.00 - $21.00

✅ 401(k) participation and match

✅ Paid sick leave

✅ A unique opportunity to further your learning experience through additional internship seasons

Workiva is an Equal Employment Opportunity and Affirmative Action Employer.  We believe that great minds think differently.  We value diversity of backgrounds, beliefs, and interests, and we recognize diversity as an important source of intellectual thought, varied perspective, and innovation.  Employment decisions are made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression genetic information, marital status, citizenship status or any other protected characteristic.  We strongly encourage and welcome people from historically marginalized groups to apply.

Workiva is committed to working with and providing reasonable accommodations to applicants with disabilities. To request assistance with the application process, please email earlycareer@workiva.com.

Workiva employees are required to undergo comprehensive security and privacy training tailored to their roles, ensuring adherence to company policies and regulatory standards.

Workiva supports employees in working where they work best - either from an office or remotely from any location within their country of employment.

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