Growth Product Manager

Team: Game Development

Location: Istanbul

Commitment: Full-time

Workplace Type: remote

In this role, you will

• Drive monetization strategy to increase RPD and ARPU through pricing, offers, and funnel optimization

• Improve retention and engagement by enhancing onboarding, content, and user experience

• Plan and execute A/B tests for monetization and retention features, analyze results and iterate

• Use data-driven insights to identify growth opportunities and measure success (RPD, ARPU, LTV, RR)

• Prioritize and manage the backlog using frameworks like RICE, delivering high-impact initiatives on time

• Collaborate with UA, marketing, content, and development teams to align product and growth strategies

It's all about you

• Experience in mobile free-to-play (F2P) games or any apps with proven results in monetization and retention 

• Strong understanding of in-app economy design, live-ops, and engagement loops

• Expertise in A/B testing, funnel optimization, and data-driven product development

• Ability to analyze KPIs and financial metrics (ARPU, RPD, LTV) and turn insights into product decisions

• Solid experience with cross-functional collaboration across marketing, UA, design, and development

• Excellent communication and stakeholder management skills

• Fluency in English, plus Ukrainian for internal and external communication

Would be a plus

• You've launched something from zero and cracked product-market fit not by luck, but by learning fast

• You've launched something that didn't work, and made sure you learned from it

• Understanding of narrative-driven products and content performance analytics

• Knowledge of RICE scoring and other prioritization frameworks

What we offer

Care and support:

• 20 paid vacation days, 15 sick leave days, and 6 additional days off for family events

• 100% medical insurance coverage

• Sports and equipment reimbursement

• Team building events, corporate gifts, and stylish merch

• Financial and legal support

• Maternity Recovery Support Allowance

• Position retention and support for those who join the Armed Forces of Ukraine

• Participation in social initiatives supporting Ukraine

Comfortable working environment:

• Work from our Kyiv hub or remotely with a flexible schedule

• Modern equipment or depreciation of your own tools

Investment in your future:

• Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche

• 70% of our heads and leads have grown into their roles here – so can you!

• Performance-oriented reviews and Individual Development Plans (IDPs)

• Reimbursement for professional courses and English classes

• Corporate library, book club, and knowledge-sharing events

• AI is an integral part of our work culture. We invest in modern AI tools, equip our teams with the skills to use them effectively, and foster an environment where technology helps people achieve better results faster

Hiring process

• Intro call

• Interview with Hiring Manager

• Final interview

• Reference check

• Offer