Director of Marketing Technology

We are seeking a highly skilled and experienced Director of Marketing Technology to lead our marketing technology initiatives. The ideal candidate will have a deep understanding of marketing automation platforms, website delivery, API integrations, cloud technologies, and content management systems. They will be responsible for driving the technical strategy and execution of our marketing technology stack, ensuring that it supports our business objectives and enhances our ability to engage with customers effectively.

What you’ll be doing:

Marketing Automation Platforms:

• Lead the implementation and optimization of marketing automation platforms such as Salesforce, Eloqua, or Adobe Experience Cloud
• Develop and implement automated marketing campaigns to advance customer acquisition, engagement, and retention
• Analyse performance metrics and make data-driven decisions to continuously improve campaign effectiveness

Website Delivery and Management:

• Oversee the delivery of website projects, managing both front-end and back-end developers to ensure high-quality and timely delivery
• Collaborate with cross-functional teams, particularly Product and Marketing teams, to define website requirements, including design, functionality, and user experience
• Ensure website scalability, performance, and security through proper architecture and technology stack selection

API Integrations and Cloud Technologies:

• Design and implement RESTful API integrations to connect various marketing systems and data sources
• Leverage AWS cloud ecosystem or similar cloud technologies to build scalable and efficient marketing infrastructure
• Advance innovation by exploring and adopting new technologies and tools that enhance our marketing capabilities

Content Management System (CMS) Integration:

• Lead integration efforts between our CMS (Contentful) and other marketing systems, such as Salesforce Experience Cloud
• Ensure seamless content workflows and efficient content delivery across digital channels

Technical SEO and Engineering Best Practices:

• Implement technical SEO best practices, including website migrations, Core Web Vitals optimization, international SEO, and hreflang implementation
• Establish engineering best practices such as CI/CD, configuration management, test automation, observability, and release management.
• Promote a culture of continuous improvement and learning within the engineering team

Development Technologies:

• Utilize development technologies such as Java, JavaScript (React, Node.js), and other relevant frameworks to build scalable and performant marketing solutions
• Stay updated on industry trends and emerging technologies to advance innovation and maintain a competitive edge

Who you are:

• Bachelor's or Master's degree in Computer Science, Engineering, Marketing, or related field
• 8+ years of experience in marketing technology, with a focus on marketing automation, website delivery, and API integrations
• Demonstrated expertise in marketing automation platforms such as Salesforce Marketing Cloud, Eloqua, or Adobe Experience Cloud
• Proficiency in front-end and back-end development technologies, including JavaScript, Java, React, Node.js, etc
• Experience with cloud technologies, particularly AWS or similar cloud platforms.
• Full understanding of content management systems, with hands-on experience in Contentful
• Technical SEO expertise, including website migrations, Core Web Vitals optimization, and international SEO
• Experience leading engineering best practices such as CI/CD, test automation, and release management
• Advanced communication skills and ability to collaborate effectively with cross-functional teams
• Proven leadership experience, with the ability to inspire and mentor a team of developers

Desired Attributes:

• Experience with Salesforce Experience Cloud and other Salesforce products
• Knowledge of marketing analytics platforms and data visualization tools
• Certification in relevant technologies or platforms (e.g., Salesforce, AWS)
• Experience working in a fast-paced, agile environment

What’s in it for you:

• A range of flexible working options to dedicate time to what matters to you
• Competitive compensation package + bonus
• 28 days holiday plus two (paid) volunteering days a year to spend your time giving back to the causes that matter to you and your community
• Rich learning and development opportunities supported through the Trustpilot Academy, LinkedIn Learning and Blinkist
• Pension and life insurance
• Health cash plan, online GP, 24/7, Employee Assistance Plan
• Full access to Headspace, a popular mindfulness app to promote positive mental health
• Paid parental leave
• Season ticket loan and a cycle to work scheme
• Central office location complete with table tennis, a gaming corner, coffee bars and all the snacks and refreshments you can ask for
• Regular opportunities to connect and get to know your fellow Trusties, including company-wide celebrations and events, ERG activities and team socials.
• Access to over 4,000 deals and discounts on things like travel, electronics, fashion, fitness, cinema discounts and more.
• Independent financial advice and free standard professional mortgage broker advice

Still not sure?

We are Open to All, which means we want everyone to feel like they can see themselves at Trustpilot. We're keen to hear about your experiences as well as how you can help to create a fantastic culture for our amazing Trusties. So, don't worry if you're looking at this job description and feel like you don't meet all the requirements, we'd still really like to hear from you!

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