Senior Manager, Product Analytics

Location: US - GA - Atlanta

Time Type: Full time

Job Description

Location(s):

United States of America

City/Cities:

Atlanta

Travel Required:

00% - 25%

Relocation Provided:

Yes

Job Posting End Date:

March 22, 2026

Shift:

Job Description Summary:

Digital products play an increasingly important role in how we serve customers, support the teams who power our business, and drive growth across the Coca-Cola system. We are building a modern product organization where small, cross-functional teams are responsible for solving meaningful problems and delivering measurable outcomes.

Data and analytics are central to how these teams learn and make decisions. We are looking for a Senior Manager of Product Analytics to partner closely with product managers, designers, and engineers to understand user behavior, evaluate opportunities, and measure the impact of product decisions.

In this role, you’ll help product teams move faster by turning complex data into clear insight, helping teams focus on the problems that matter most and build digital experiences that better serve our customers and the associates who support them.

About the Role

Product Analytics leaders are embedded within cross-functional product teams and play a central role in how those teams learn and make decisions.

You will help teams understand how customers and associates interact with digital products, identify opportunities to improve experiences, and evaluate whether product changes are delivering meaningful results.

Your work will span the full product lifecycle, from early discovery and hypothesis testing through measuring the impact of new capabilities in market.

What You’ll Do

Product Insight & Behavioral Analysis

• Analyze product usage, journeys, and behavioral patterns to understand how customers and associates interact with digital products
• Identify friction points, emerging trends, and opportunities to improve key product experiences
• Segment user behaviors to uncover meaningful differences in needs and outcomes

Product Discovery & Decision Support

• Partner with product managers and designers to frame product questions, evaluate opportunities, and inform prioritization
• Use data and analysis to help teams understand which problems are most important to solve
• Contribute analytical insight during product discovery, concept evaluation, and roadmap planning

Experimentation & Impact Measurement

• Design and evaluate experiments, pilots, and controlled rollouts to understand the impact of product changes
• Help teams define success metrics and guardrails for new product capabilities
• Translate experimental results into clear recommendations for product decisions

Product Instrumentation & Measurement

• Define event tracking and product instrumentation that accurately reflects user behavior
• Partner with engineering teams to ensure reliable data collection and measurement
• Maintain shared definitions and documentation for key product metrics

Insight Communication & Team Enablement

• Build dashboards and visualizations that help product teams monitor product performance
• Translate complex analysis into clear insights that teams can act on
• Help raise analytical fluency across product teams by making data accessible and useful

Key Qualifications

• 5–8 years of experience in product analytics, digital analytics, or data analysis supporting digital products
• Strong SQL skills and experience working with large datasets
• Experience analyzing behavioral data such as funnels, cohorts, and user journeys
• Experience designing or evaluating product experiments (A/B tests, pilots, or controlled rollouts)
• Ability to translate complex analyses into clear insights for product and business partners
• Experience working closely with product managers, designers, and engineers
• Education: Bachelor’s degree in analytics, statistics, economics, computer science, or a related quantitative field

Preferred Qualifications

• Experience supporting B2B or operational products with complex workflows
• Familiarity with product analytics platforms (Amplitude, Mixpanel, GA4)
• Experience with visualization tools such as Tableau, Looker, or Sigma
• Exposure to statistical methods such as hypothesis testing or regression

Skills

• Analytical Rigor: Breaks down complex questions into clear analyses and surfaces patterns that guide decisions.
• Product Thinking: Connects insights to user needs, business outcomes, and product strategy.
• Measurement & Experimentation: Defines meaningful metrics, tests hypotheses, and evaluates impact with evidence.
• Data Storytelling: Communicates insights with clarity and influence through narratives and visualizations.
• Collaboration & Influence: Builds trust across disciplines and helps raise analytical fluency within product teams.

The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

Skills:

Pay Range:

$143,400 - $169,300

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:

15

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.