Adobe Analytics Architect
Location: East Quogue, United States
Department: Development
Experience: 12+ Years
- Lead the end-to-end architectural execution of enterprise-wide Adobe Customer Journey Analytics (CJA) migration initiatives.
- Drive the implementation and governance of Packs 3โ7 within the enterprise migration roadmap.
- Architect scalable and reusable XDM schemas, datasets, identity namespaces, and field-based stitching strategies within Adobe Experience Platform (AEP).
- Define and govern enterprise semantic layers, canonical KPIs, derived metrics, attribution logic, and standardized reporting frameworks in CJA Data Views.
- Partner with business stakeholders, marketing analytics teams, engineering teams, and implementation partners to enable lighthouse use cases and enterprise reporting modernization.
- Lead Adobe Analytics to CJA parallel-run validation activities, including variance analysis methodologies, reconciliation frameworks, and production rollout governance.
- Design and oversee Adobe Web SDK implementations leveraging event-driven architectures, consent management integration, and scalable tagging strategies.
- Establish enterprise-wide governance standards for data quality, taxonomy management, identity resolution, and reporting consistency.
- Collaborate with data engineering and BI teams to support downstream integrations including Power BI semantic layer translation and enterprise reporting consumption.
- Provide architectural leadership for AEP source connector integrations, bot filtering strategies, and consent governance frameworks.
- Mentor internal teams and provide strategic recommendations for long-term Adobe Experience Platform scalability and optimization.
- Current certification in Adobe Customer Journey Analytics (CJA).
- Adobe Experience Platform Architect certification or equivalent hands-on enterprise architecture experience.
- 8+ years of experience in Adobe Analytics, Digital Analytics Architecture, or Enterprise Marketing Data Platforms.
- Proven experience leading at least five enterprise-scale CJA migrations as the primary architect of record.
- Deep expertise in:
- Adobe Experience Platform (AEP)
- Customer Journey Analytics (CJA)
- XDM Schema Design
- Identity Stitching & Field-Based Stitching
- Adobe Web SDK
- Adobe Launch / Data Collection
- Event-driven analytics architecture
- Strong experience defining enterprise semantic layers, canonical metrics, calculated metrics, and governance models within CJA Data Views.
- Demonstrated experience reconciling Adobe Analytics and CJA data during parallel run phases with documented variance methodologies.
- Strong understanding of enterprise analytics governance, taxonomy standardization, and scalable implementation frameworks.
- Excellent stakeholder management, communication, and cross-functional leadership skills.
- Experience implementing and managing AEP Source Connectors.
- Hands-on expertise integrating OneTrust consent governance with Adobe Launch and Adobe Web SDK.
- Experience implementing CHEQ or equivalent bot mitigation/filtering solutions.
- Knowledge of Power BI semantic modeling and enterprise reporting translation frameworks.
- Experience working within large enterprise digital transformation or marketing modernization programs.
- Familiarity with cloud data platforms and enterprise data engineering ecosystems.
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