Design Lead

Location: Kolkata, India

Department: Creative

Experience: 5 to 6 Years

• Take charge of the design vision and creative direction for all client projects, ensuring the final deliverables align with client objectives, brand guidelines, and digital marketing goals.

• Mentor and guide junior designers, providing constructive feedback, direction, and support to help them grow. Encourage a collaborative and positive environment for the design team.

• Work closely with account managers, clients, and stakeholders to understand business needs, brand goals, and target audiences, translating these into engaging and effective designs.

• Partner with the marketing, content, and development teams to ensure designs are implemented effectively across digital marketing campaigns and platforms, maintaining consistency and quality throughout.

• Lead the design of high-quality digital assets, including websites, social media posts, banner ads, email campaigns, landing pages, and more, ensuring pixel-perfect execution and an exceptional user experience.

• Keep up with the latest design trends, tools, and technologies in digital marketing, ensuring that the agency remains innovative and competitive in the industry.

• Review and approve all designs before final delivery, ensuring high standards of quality, creativity, and alignment with client goals.

• Troubleshoot design challenges, offering solutions that balance creativity with practical requirements, such as usability, performance, and timelines.

• Efficiently manage multiple design projects simultaneously, adhering to deadlines and working with the project management team to ensure resources are allocated effectively.

• Bachelor's degree in Graphic Design, Visual Arts, Digital Media, or a related field (or equivalent experience).

• Minimum 4-5 years of experience in digital design, with at least 2 years in a leadership role. Experience in a digital marketing or agency environment is highly desirable.

• • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, XD, After Effects, etc.)
  • Strong knowledge of web design principles, UI/UX, and responsive design.
  • Familiarity with design systems and collaboration tools (Figma, Sketch, InVision, etc.)
  • Strong attention to detail and the ability to manage multiple projects under tight deadlines.

• Strong leadership and mentorship skills, with the ability to inspire and guide a creative team.
• Excellent communication skills and the ability to collaborate with cross-functional teams and clients.
• Detail-oriented and highly organized, with the ability to manage multiple tasks and meet deadlines.
• Passionate about design, with a focus on continuous learning and staying ahead of industry trends.
• Proactive problem solver who thrives in a fast-paced environment.