Product Analyst

Location: Helsinki

Department: Data Analytics

Are you a data-driven expert ready to make an impact? Join our team at Smartly as a Product Analyst and help shape the future of product analytics!

At Smartly, we are embarking on an exciting new project to transform our product analytics. This initiative will empower us to answer critical product questions with speed and accuracy and lay the groundwork for personalized experiences, data-driven recommendations, and deeper industry insights within the Smartly platform.

About the Role:

We are seeking a Product Analyst to join our growing Analytics team. As a key member of the Data Platform and Product Analytics team, you'll collaborate across the organisation, working closely with Product Management, Design, Customer Success, Marketing, and the Leadership Team. You will help shape how we use data to optimise our customer experience and drive strategic business decisions.

This is a pivotal moment for product analytics at Smartly, and you'll have a direct impact on the success of our products by providing critical insights, building robust data models, and developing dashboards that tell compelling stories. You’ll work with a variety of data, from sales and revenue figures to user interaction metrics, to create a unified view of key performance indicators such as engagement, revenue growth, and feature adoption.

As a Product Analyst at Smartly, you will...

• Collaborate with Product Managers and Designers to analyse customer behaviour and optimise the user experience using data.
• Build, maintain, and enhance reporting for key product adoption metrics (we use dbt).
• Develop a deep understanding of our product data and contribute to improving feature tracking in collaboration with Product Managers and Software Engineers
• Own analytics projects end-to-end with support from Senior Analysts, from defining data requirements to generating actionable insights.
• Play a critical role in our data-driven decision-making, influencing both high-level strategy and day-to-day product operations.
• Create and maintain data models that ensure accuracy and consistency across all product metrics.

What we are looking for...

• Proficiency in SQL (we use Snowflake) to analyse data effectively.
• Experience with BI tools such as Tableau or Power BI (we use Tableau and Redash) to visualise insights.
• Strong communication skills to turn complex data into compelling stories and strategic recommendations.
• A background in product analytics.
• Experience in data modeling and a deep understanding of key product KPIs, and interest in the social media advertising space.
• Bonus points for experience with Python for more advanced analysis and automation.
• Ability and willingness to work from our Helsinki office for two/three days a week.

What We Offer You:

• Inclusive Culture: Join a team of over 800 Smartlies representing more than 60 nationalities across 24 locations in 13 countries, we foster a culture built on trust, transparency, and open feedback.
• Global Impact: Be part of a company making a global impact, directly influencing our customers and business growth.
• Wellbeing Focus: Enjoy generous healthcare packages, mental health services, and a healthy work-life balance with paid holidays and family leave.
• Total Rewards: Benefit from equity options, performance-based rewards, competitive compensation, and ample career development opportunities.
• Hybrid Workplace: We work in a hybrid model, balancing office and remote work, with the option to work abroad for up to 30 days.

Smartly is committed to being a great place for growth-minded individuals to thrive. Explore more in our Culture Handbook!

Apply Now and be part of the future of data analytics at Smartly!

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