Senior Data Analyst
Department: Beyond Sports
Location: Basingstoke, London, Kennington
Employment Type: FullTime
Senior Data Analyst
Salary range: £58,670 - £79,990 plus benefits
At Beyond Sports, we’re redefining how fans experience sport, using data, technology, and creativity to power digital products that reach millions around the world.
We’re looking for a Senior Data Analyst who’s not just passionate about data, but excited by its power to influence product decisions, elevate user experiences, and deliver real commercial impact.
If you enjoy turning complex data into clear, actionable insights and want to see your work come to life in products used by global sports audiences, this could be the job for you!
What You’ll Be Doing
You’ll sit at the heart of our product and delivery teams, helping shape decisions with data and driving measurable improvements across multiple workstreams.
Own and deliver analytics strategies across client and internal projects
Turn business questions into meaningful tracking, dashboards, and insights
Build intuitive data visualisations that non-technical stakeholders can act on
Partner with engineers to ensure robust, accurate tracking implementations
Drive performance improvements through experimentation (A/B & multivariate testing)
Provide clear, actionable recommendations that influence product direction
Champion data best practices across teams and clients
Support launches with QA and ensure performance is optimised post-release
What Makes You a Great Fit
You’re comfortable working across teams, confident with stakeholders, and able to bridge the gap between data and decision-making.
Strong experience with tools like Google Analytics, Google Tag Manager, BigQuery, Firebase, and Looker Studio (or similar)
Experience running and analysing experiments (A/B, multivariate testing, surveys)
Ability to use statistical methods (e.g. R or similar) to uncover insights
Proven track record working with product, design, and engineering teams
Confidence working with clients and translating their needs into analytics solutions
Solid understanding of data layers and digital tracking (web/app)
Familiarity with tools like Jira, Confluence, Tableau, Adobe Analytics, or similar
Google Analytics certification (a plus)
Why You’ll Love It Here
Impact at scale – your work will influence products used by millions of sports fans globally
High-profile clients – collaborate with some of the biggest names in sport
Ownership & autonomy – shape analytics strategy, not just report on it
Modern data stack – work with leading tools and evolving technologies
Collaborative culture – work closely with talented product, design, and engineering teams
Passion for sport – be part of an environment that genuinely lives and breathes sport
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