1.承接总部项目在MU落地,并跟进执行和升级优化,包括但不限于千村万店、西部大开发、一镇一批、晋蒙大开发、东北振兴、中原计划等相关项目,同时完成项目的相关核销工作。 2.协助MU GTMM制定MU的GTM策略,通过对渠道和经销商发展趋势的洞察,持续推动RCD布局优化、RCD的开发及主动覆盖提升,推动RCD对于DIS工具和SDNA工具的使用,转成数字化的转型和ND的覆盖目标 3.探索和测试MU可持续的业务发展模式包括但不限于Dedicated RCD、专职DSR、车销下沉、大篷车、RCD 2.0等项目,总结这些测试项目的经验,完成这些项目的核销工作,确保ROI的合理性。Tracking这些测试项目,通过这些Tracking不断优化和完善这些测试项目,并且未来推广到MU及全国。 4.通过推动JBP、BB、Power BI等数字化工具的使用及workshop赋能会议提升前线销售的经销商运营管理能力和工作的效率,并且通过西部大开发赋能等相关会议,加强RCD对公司的产品和政策的熟悉,提升与RCD的粘性 5.负责MD/TDS路线管理,制定MU相应的管理流程,不断提升MD/TDS覆盖效率和门店VPO。提升和优化MU生产力,确保MU生产力指标的完成
7年以上快速消费品销售经验,具备经销商管理经验,熟悉经销商运作 有较强的行业发展认知,具备数字化驱动生意的基本逻辑 具备较强跨部门沟通协作能力 具备较强的抗压能力与解决问题的能力 精通Office 办公软件的操作,具备较强的数字分析能力与数字敏感度 具备项目管理的经验 团队领导力 创新能力 驾驭复杂挑战的能力
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