Manager - Digital Product (Collision)

Location: Reading, PA, United States

Position Summary:

The Digital Product Manager – Collision Center is responsible for defining, prioritizing, and delivering digital products and capabilities that support Penske’s collision center business. This role partners closely with collision center operations, customer experience, engineering, design, and business stakeholders to identify pain points, define product solutions, and deliver digital experiences that improve customer satisfaction, operational efficiency, and business results.

This role will help shape customer-facing and internal digital experiences across key collision center journeys, including scheduling and intake experiences, estimates and repair status visibility, communications, workflow efficiency, and service operations. The ideal candidate combines strong product management fundamentals with the ability to translate customer, operational, and business needs into product strategies, roadmaps, and measurable outcomes.

Technical depth is not required, but a solid understanding of digital product development, software delivery processes, and Agile ways of working is strongly preferred. Strong communication skills, collaboration, analytical thinking, and a customer-first mindset are essential for success in this role.

Major Responsibilities:

• Define and execute the product vision, roadmap, and priorities for digital products supporting the Collision Center business
• Partner with collision center operations, customer experience, engineering, design, and other stakeholders to identify user needs, workflow inefficiencies, and business opportunities
• Translate customer, operational, and business needs into product requirements, user stories, and prioritized backlogs
• Lead product discovery efforts through user feedback, workflow analysis, research, and data-driven decision-making
• Collaborate with cross-functional teams to deliver digital solutions that improve customer experience, operational efficiency, and business performance
• Establish and monitor product success metrics such as adoption, cycle time improvements, user satisfaction, and operational impact
• Communicate product strategy, roadmap, priorities, and progress to stakeholders across multiple levels of the organization
• Support Agile product delivery activities including backlog refinement, sprint planning, testing, release readiness, and continuous improvement
• Serve as a champion for user-centered design, iterative delivery, and cross-functional collaboration
• Help remove roadblocks and align teams to support successful execution and delivery
• Stay informed on market trends, customer expectations, and digital best practices relevant to collision repair and service operations
• Mentor and support team members by sharing product management and Agile best practices
• Other projects as assigned by the supervisor

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