Lead Product Manager - Adtech, media, Digital

Role Objectives

• Understand the product vision and purpose.
• Understand and react to the changing advertising and media landscape, ensuring resilient solutions that meet client needs;
• Establish yourself as the product expert internally and externally, with oversight of the clients being supported, the features being built, the development approach being used, and the product development processes being followed
• Prioritize, scope, design and execute against a clear set of product roadmap items in partnership with other product managers within the Nielsen ONE Ads team, and the relevant engineering and data science teams.
• Ensure internal and external communications are delivered for any new product releases or notifications of error.
• Manage post launch support of clients in partnership with the customer success and account teams.

Specific Responsibilities:

• Roadmap and Discovery
• Identify new product capabilities, partnerships or methodology updates that help further the Nielsen ONE Ads measurement vision
• Engage with clients, data partners, and cross functional internal teams including commercial and marketing, as part of the discovery process to ensure alignment and feasibility
• Define the product roadmap, ensuring alignment to the long term vision of the product and the overall business needs;
• Generate requirements, ensuring that all external and internal participants are aligned on the scope of the features being built;
• Facilitate the design of appropriate solutions to address the product needs;
• Feature and Project Ownership
• Maintain a product backlog for the associated teams. Ensure alignment with the broader product roadmap and manage cross team dependencies in collaboration with other product managers;
• Active involvement with the team to ensure quality and timely execution of commitments;
• Maintain and communicate internal product development milestones and associated risks
• Manage all communication with Clients with regard to the scope and the design, including methodology of the initiatives being built;
• Ensure non functional requirements such as performance, scalability, cost efficiency and quality checks are accounted for with all new development.
• Maintain overall health of the product and product architecture through continuous modernization of the product offering - this includes feature enhancements, tech debt, tech upgrades, etc.
• Work with Product Marketing on any Go-to-Market communications;
• Work with regional teams to have shared understanding of the initiatives being launched, and ensure success of the initiative in global markets
• Subject Matter Expertise
• Serve as the subject matter expert in tactical questions regarding all aspects of the product, but especially your area of focus;
• Have a strong understanding of the product’s architecture and drive appropriate triage and ownership among teams, especially with regard to post production support
• Help manage client relationships as needed, in partnership with the customer success and account teams.
• Support the teams at both strategic and tactical levels, able to prepare leadership summaries or work with granular datasets as needed 

Required Skills

• 5+ years of Ad Tech experience, with a deep understanding of the digital advertising ecosystem (buy and sell side)5+ years of Product Management and/or Technical Product Management experience
• Prior experience working with global teams
• Exceptional written and verbal communication skills and the ability to communicate with both technical and non-technical audiences
• Ability to manage and prioritize multiple initiatives in a dynamically changing environment