Sr. Product Manager / Associate Director of Product Management, Oncology

Position Overview:
Natera is looking for an experienced and strategic Sr. Product Manager / Associate Director of Product Management to lead the development and commercialization of our Altera™ tumor genomic profiling product line. In this highly visible and dynamic role, you will drive the entire product lifecycle, from prioritizing new features and programs to developing a strategic roadmap and enhancing product performance. Your work will directly impact patient care by providing innovative oncology solutions to healthcare providers and stakeholders.

This role requires a blend of strategic thinking and hands-on execution, ensuring that our products deliver maximum value in the competitive oncology space.

Key Responsibilities:

1. Product Strategy & Roadmap Development

• Develop and execute the product roadmap for the Altera tumor genomic profiling product line.
• Prioritize new features and initiatives, balancing customer needs and operational constraints.
• Collaborate with cross-functional teams, including Molecular Biology R&D, Software Engineering, Sales & Marketing, Clinical/Medical, Operations, Regulatory, and Business Development, to ensure successful product execution.

1. Product Performance & Improvement

• Oversee product performance, identify key metrics, and collaborate with teams to drive continuous improvement strategies.
• Analyze performance data, develop actionable insights, and implement changes to improve product quality, efficiency, and market competitiveness.

1. Market Research & Customer Insights

• Conduct Voice of Customer (VOC) interviews, market research, and competitive analysis to inform product development and support growth.
• Leverage market insights to validate new features, enhance customer satisfaction, and ensure product-market fit.

1. Business Case Development

• Identify new business opportunities and create financial models to support product initiatives and strategic investments.
• Develop comprehensive business cases that align with company objectives and present data-driven strategies to senior leadership for alignment and buy-in.

1. Cross-Functional Collaboration & Communication

• Collaborate with Marketing to define product positioning, develop market launch strategies, and create compelling marketing collateral.
• Communicate the product vision, progress, and roadmap updates regularly to internal and external stakeholders.
• Ensure seamless collaboration between departments to achieve business objectives.

Qualifications:

• Bachelor’s degree in Life Sciences, Statistics, Engineering, or related fields (Master’s or PhD preferred).
• 7+ years of relevant experience, including 5+ years in product management, product marketing, commercialization, or strategic consulting.
• Experience with oncology products, diagnostics, or medical devices, particularly in molecular testing or somatic biomarker testing, is strongly preferred.
• Proven track record of leading product management initiatives in the life sciences or biotech industry.

Skills & Abilities:

• Strong leadership skills with the ability to inspire and influence cross-functional teams to achieve strategic goals.
• In-depth understanding of core technologies and the ability to translate customer needs into compelling value propositions.
• Exceptional project and process management abilities, with attention to detail and the capacity to manage multiple tasks simultaneously.
• Basic financial modeling skills and the ability to develop business cases are a plus.
• Excellent written and verbal communication skills, including the ability to present to senior leadership and drive cross-functional collaboration.
• Strong analytical skills for data-informed decision-making and identifying market opportunities.