Responsibilities:
- Serve as the primary internal owner of the successful delivery of our client's content syndication and digital advertising campaigns (including CTV)
- Converting lead files to appropriate formats
- Loading leads into Madison Logic's partner's proprietary tools
- Monitor leads for acceptance/rejection as per the requirement
- Provide a summary report of all actioned leads and highlight any discrepancies
- Research any rejected leads
- Monitor lead load status and signoff
- Manage Lead Buy Backs
- Work with internal and external stakeholders to, identify define and implement inventory requests
- Collaborate with partners to help improve and navigate best practices and process improvements at a granular level in partnership with Partner Operations
- Serve as a digital operations subject matter expert for internal teams and external partners.
- Continuously assess, improve, and implement efficient and scalable end-to-end operational workflow
- Be a subject matter expert across ML’s products and 3rd party applications including Lead Generation and Digital Advertising Operations, and platform integrations, and pixel implementation and troubleshooting
- Collaborate on the team onboarding training curriculum and continuous education
- Partner with the finance team to complete month-end close processes, analysis and reporting
Basic Qualifications:
- Ability to work one of the following shifts: US PST Shift Timing (9:30pm – 6:30am Local Time), UK Shift Timing (11:00am – 8:00pm Local Time), Singapore Shift Timing (6:30AM - 3:30pm local time) Required
- Fluent in English language (verbal and written) and possessing a clear and concise communication style
- 1+ Yrs Project implementation experience
- University Degree +1yr experience or 2 years of related experience in a digital operations role, ideally in an advertising or marketing technology, media, digital ad agency or software company
- 1+ Years Experience with Programmatic Display Advertising (Preferably Display, Video, OTT, Native), including buying and optimization, ideally in an advertising or marketing technology (DSP/SSP), media, digital ad agency or software company
- 1+ Years Experience with ABM, marketing automation technology or demand generation
- 1+ Years Experience with Salesforce CRM
- Demonstrable expertise with Excel and PowerPoint
Desired Characteristics:
- Self-Sufficient and proactive nature, able & comfortable "figuring things out", resorting to escalation only when after exhausting all other options
- Strong sense of urgency required
- Exceptional communication skills, both verbal and written, with a knack for explaining complex concepts in a clear & concise manner
- Naturally comfortable and effective communicating with diverse people and individuals at various levels within the organization both one-on-one or through group presentations
- Self-starter who can think quickly and creatively in a fast-paced environment; comfortable with ambiguity and rapid change
- Ability to investigate, analyze and solve problems, and clearly communicate results both internally and externally with partners and customers
- Eager to get hands-on with the technology and figure out how things work
- Excellent analytical skills
- Excellent organizational and project management skills
- Accustomed to handling multiple responsibilities, tasks, and projects
- Organizational and leadership abilities.
- Team members are encouraged to work collaboratively with an emphasis on results, not on hierarchy or titles.
India-Specific Benefits
- 5 LPA Medical Coverage
- Life Insurance
- Provident Fund Contributions
- Learning & Development Stipend (Over-And-Above CTC)
- Wellness Stipend (Over-And-Above CTC)
- Transportation available for female team-members with shifts starting or ending between the hours of 9:30pm and 7:00am
- Welcoming in-office environment (located within AWFIS co-working space, Amanora Mall)
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