WordPress Developer (Marketing & Integrations)

Location: Mexico City, Mexico City, Mexico, San José, San José Province, Costa Rica, Montevideo, Montevideo Department, Uruguay, Bogotá, Bogota, Colombia, Rio de Janeiro, State of Rio de Janeiro, Brazil, Guatemala City, Guatemala, Guatemala

Department: Dev

Workplace: remote

Employment Type: full

Description

Position: WordPress Developer (Marketing & Integrations)

Salary : $18–$25/hr 

Remote

Schedule: Full time - Monday - Friday. 9AM - 5PM EST 

We are looking for an experienced WordPress Developer to support the development and maintenance of high-performing marketing websites and landing pages. This role focuses on building modular WordPress themes using Advanced Custom Fields (ACF) and supporting marketing systems through integrations, tracking implementation, and conversion-focused landing pages.

You will work closely with designers, marketers, and automation teams to deliver scalable websites and marketing assets that drive lead generation and performance.

Responsibilities

• Build and maintain custom WordPress themes using ACF flexible content blocks as a modular page builder architecture
• Perform routine WordPress core, plugin, and theme updates across our portfolio of client sites
• Develop and QA landing pages for paid ad campaigns, ensuring proper form functionality, tracking, and CRM connectivity
• Build and configure lead magnet tools including Typeform quizzes, Perspective funnels, chatbots, and similar conversion assets
• Set up and manage integrations between websites, CRMs, and marketing platforms using webhooks, APIs, and automation tools like Zapier
• Implement pixels, conversion tracking, and UTM structures in coordination with the performance marketing team
• Collaborate with designers to translate Figma comps into clean, responsive WordPress builds
• Support and optimize client sites built on page builders (Gutenberg, Elementor, Divi, etc.) as needed
• Troubleshoot and debug front-end and back-end issues across client sites
• Use AI tools to accelerate development workflows while maintaining code quality and manual oversight

Requirements

• 3+ years building custom WordPress themes with Advanced Custom Fields (ACF) flexible content blocks
• 3+ years working with APIs, webhooks, and automation platforms (Zapier, Make, or similar)
• Working knowledge of popular WordPress page builders (Gutenberg, Elementor, Divi, WPBakery, etc.) with the ability to troubleshoot, optimize, and extend them for client needs
• Demonstrated ability to use AI as a development tool — not as a crutch, but as a force multiplier for speed and problem-solving
• Conversion rate optimization (CRO) experience
• Comfortable working in Figma and Adobe products (XD, Photoshop, Illustrator)
• Solid understanding of HTML, CSS, JavaScript, and PHP
• Developer-first mindset with a marketing support orientation
• Detail-oriented, organized, and comfortable managing multiple client projects
• Proactive problem solver who communicates clearly with both technical and non-technical teammates

Desired Traits

• Laravel experience
• Google Tag Manager
• Experience with GoHighLevel, ActiveCampaign, or similar CRM/marketing platforms
• Unbounce or ClickFunnels
• Copywriting ability
• Basic design skills

Benefits

• Remote Work: Work from anywhere—our team is global, and we value work-life balance.

• Growth Opportunities: As a key player i you’ll have the chance to shape your role and grow with us.

• Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.

As part of our recruitment process, all candidates are kindly asked to read, understand, and agree to Lago’s Confidentiality and Non-Circumvention Agreement. This ensures a respectful and professional experience for everyone involved.