Senior Lead, Solution / Product Marketing - Kyndryl Bridge

Who We Are

At Kyndryl, we design, build, manage and modernize the mission-critical technology systems that the world depends on every day. So why work at Kyndryl? We are always moving forward – always pushing ourselves to go further in our efforts to build a more equitable, inclusive world for our employees, our customers and our communities.

The Role

As a Solutions (Product) Marketer, you are responsible for articulating the point of view and value proposition for the solutions & services and audiences we serve globally, in order to grow our market share. Product marketing is the externally recognized role regardless of whether responsible for marketing products, services and/or solutions

This position will work closely with the leaders for Kyndryl Bridge (including CTO Office and Advance Delivery) as well as the Practice Teams as they develop offerings on Kyndryl Bridge. The role involves coordination with the other disciplines of Marketing such as Content, Campaign, Brand professionals and alliance marketers. The Solutions Marketer is the conduit into other parts of the organization such as Offering Management, Sales, Sales Enablement. The ideal candidate would have experience in marketing with a comprehensive understanding of technology.

Responsibilities include:

• Articulate Kyndryl’s point of view by combining the unmet needs of the target segment with a differentiated value proposition and describe how we deliver desired outcomes

• Research and segment the market opportunity based on patterns of needs and trends, understanding how we compare versus the competition (with Marketing research & Analytics)

• Understand the personas (buyer, influencer, user) of a buying cohort - Understand the customer, their journey, markets in which they operate and competition

• Activate and enable the Marketing team to help bring the point of view to life

• Create the prioritized stories and use cases and communicate them effectively to the business, identifying the best routes-to-market to serve those needs (with Sales & partners)

• Message the value of digital business platforms and Kyndryl Bridge, in particular, for customers - wherever they are - on a journey of business and IT transformation (with Content & Enablement)

• Work with analysts and advisors, gather intelligence about the market to inform the strategy, build credibility and develop better insights about the personas

• Collaborate, influence and drive alignment with cross-functional marketing, sales, CTO office and offering teams

• Evangelize key differentiators, demonstrating relevance, and building advocacy

• Create content including customer presentations, website content, while collaborating on thought leadership and creation of marketing plans

• Develop strong partnerships with senior business leaders as well as global and regional marketing teams

• Build a culture of transparency, openness, growth mind-set and innovation in the spirit of nurturing this into a high-performance team

Your Future at Kyndryl

Every position at Kyndryl offers a way forward to grow your career. We have opportunities that you won’t find anywhere else, including hands-on experience, learning opportunities, and the chance to certify in all four major platforms. Are you in a relatively technical role today with strong communication and storytelling skills and want to broaden your experience this is a great opportunity to work in Marketing.       

Who You Are

Required Technical and Professional Expertise

• 10+years of experience in the Technology Industry with a strong grasp of the technology environment of our customers

• Master’s degree or MBA (Marketing and/or Information Technology)

• Experience and/or passion for Marketing, specifically the strategic thinking required for Product Marketing

• Strong communication and enablement skills

• Deep Business acumen & domain knowledge

Preferred Technical and Professional Experience

• Experience in services marketing & technologies such as platforms or ITSM

• Strategic thinking & good research skills along with the ability to synthesize.

• Extremely results-oriented and creative collaborator.

• Curiosity & problem solving

• Good attention to detail

• Able to communicate effectively to influence/ prompt action of stakeholders.

• Demonstrated ability to manage multiple projects, programs and priorities.

Being You

Diversity is a whole lot more than what we look like or where we come from, it’s how we think and who we are. We welcome people of all cultures, backgrounds, and experiences. But we’re not doing it single-handily: Our Kyndryl Inclusion Networks are only one of many ways we create a workplace where all Kyndryls can find and provide support and advice. This dedication to welcoming everyone into our company means that Kyndryl gives you – and everyone next to you – the ability to bring your whole self to work, individually and collectively, and support the activation of our equitable culture. That’s the Kyndryl Way.

What You Can Expect

With state-of-the-art resources and Fortune 100 clients, every day is an opportunity to innovate, build new capabilities, new relationships, new processes, and new value. Kyndryl cares about your well-being and prides itself on offering benefits that give you choice, reflect the diversity of our employees and support you and your family through the moments that matter – wherever you are in your life journey. Our employee learning programs give you access to the best learning in the industry to receive certifications, including Microsoft, Google, Amazon, Skillsoft, and many more. Through our company-wide volunteering and giving platform, you can donate, start fundraisers, volunteer, and search over 2 million non-profit organizations.  At Kyndryl, we invest heavily in you, we want you to succeed so that together, we will all succeed.

Get Referred!

If you know someone that works at Kyndryl, when asked ‘How Did You Hear About Us’ during the application process, select ‘Employee Referral’ and enter your contact's Kyndryl email address.