Analista de Digital Analytics JR

Team: Analyst

Location: Brazil

Commitment: Full-time

Workplace Type: remote

Accountabilities:

• Implement, configure, adjust, and validate tags and tracking events using Google Tag Manager.
• Perform tracking quality assurance, checking event triggers, parameters, and dataLayer implementation.
• Extract, organize, and analyze data from Google Analytics 4, Google Search Console, and related digital analytics platforms.
• Build, maintain, and update performance dashboards and reports using tools such as Looker Studio and Power BI.
• Support tracking audits and reconcile metrics across different data sources to identify inconsistencies and improve data reliability.
• Document measurement plans, event definitions, and data dictionaries to ensure consistent tracking standards.
• Support analyses related to conversion funnels, user behavior, and channel attribution.
• Collaborate with CRO, Growth Marketing, and Media teams to interpret performance indicators and identify opportunities for optimization.

Requirements:

• Currently pursuing or holding a degree in Marketing, Advertising, Statistics, Information Systems, Engineering, Economics, or a related field.
• Practical experience with Google Analytics 4 and Google Tag Manager through an internship, trainee program, or first junior-level role.
• Basic understanding of dataLayer structures, tracking events, GA4 reports, conversions, tags, triggers, and variables.
• Strong working knowledge of Excel or Google Sheets, particularly for data organization, analysis, and reporting.
• Experience creating reports and dashboards using tools such as Looker Studio, Power BI, or similar platforms.
• Familiarity with Google Analytics 4, Google Tag Manager, Google Search Console, BigQuery, and digital data environments.
• Fluent Portuguese and intermediate English, particularly for reading technical documentation.
• Strong communication, organization, proactivity, attention to detail, and ability to work effectively as part of a team.
• Google certifications are a plus.
• Knowledge or certification in Adobe Analytics, basic SQL skills, familiarity with LGPD and consent management, advanced English, or experience with e-commerce and multi-brand operations will be considered advantageous.

Benefits:

• Meal and food allowance.
• Home office allowance.
• Profit-sharing program.
• Support for professional certifications.
• Medical insurance, with co-payment and monthly fees for dependents.
• Life insurance.
• Childcare assistance.
• Birthday day off.
• Access to Zenklub wellbeing services.
• Extended maternity and paternity leave.
• English-language support through the Talkers program.
• Partnerships with educational institutions offering discounts on MBA and postgraduate programs.
• Optional dental insurance, subject to a monthly fee.
• Optional TotalPass membership, subject to a monthly fee.
• Remote-first work environment designed to support flexibility, collaboration, and professional growth.