Data Analyst - Paid Media

Company Description

At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.

Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description

At Jellyfish, our people are our biggest asset. The experiences and unique insights each individual brings to Jellyfish are what create the culture we are so proud of, and this culture is seen at every one of our offices around the globe as we continue to build one of the world's fastest-growing teams of digital experts.

Reporting directly to the client (Planning and Deputy director of the E-Commerce business) to take full accountability of the strategy (web & app) of the channels, doing a deep dive on categories, new customers and so on.

These responsibilities are further broken down below:

• Knowledge of analytics platforms (GA4 / Adobe analytics)
• Knowledge in the navigation menu, how to create segments, acquisition analysis, behaviour, conversion paths in addition to downloading the data and being able to make reports on demand.
• Ability to generate hypotheses or insights around the data, analyse the data to find possible answers to a problem.
• Knowledge of paid media platforms (Google Ads, Meta BM, TikTok, DV360)
• Traffic analysis and conversion paths (towards the web or app).

Qualifications

• Client-facing to explain the information generated.
• Value Metrics you should know or being familiar with: ROA, RATE CONVERSION, CLICKS, CTR, IMPRESSIONS, SESSIONS, BOUNCE RATE.
• A curious thinker who demonstrates interests in multiple business and technical subjects
• Passionate about building data and innovation solutions
• Excellent written and verbal communication skills; communicate efficiently to both technical and non-technical audiences

Note: We emphasise skills, expertise and behavioural attributes over years of experience and traditional degrees. If you want to join our collaborative team, we invite you to apply today with your resume in English.

Additional Information

Join Jellyfish and experience a workplace where we prioritise your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.  

💰 Savings fund: You'll save 5% of your monthly income and Jellyfish will contribute the same amount you save to your savings fund.

💫 Custom Work Environment: Work remotely for up to 60% of your days.

📈 Growth, Your Way: Access to LinkedIn Learning with unlimited online courses.

🏥 Health Insurance: We provide a private health insurance policy that includes visual and dental plan coverage.

Unfortunately, there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish, or if you suspect any fraudulent activity, please report it to talentacquisition@jellyfish.com.

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