Principal User Acquisition Manager

What You’ll Do:

• Grow Galatea’s target audiences through paid media channels
• Plan, execute, analyze, and optimize user acquisition campaigns across performance UA channels
• Own the strategy for your channels, demonstrating expertise in managing large budgets and media planning
• Focus on new channel expansion such as but not limited to tiktok, pinterest, influencer marketing, CTV, and podcast
• Monitor and communicate critical performance indicators through regular, insightful reporting
• Establish and maintain robust data infrastructure and dashboards setup with Business Intelligence, ensuring a comprehensive understanding and utilization of the full conversion funnel for ongoing optimizations
• Assess and refine tracking and attribution systems to enhance reporting accuracy and reliability
• As part of your role, you will be a trusted and professional advisor to all relevant stakeholders (i.e. for Product, Data, Engineering, Content)
• Keep up with industry trends and new UA opportunities beyond existing channels

What You'll Bring:

• You have 7+ years of experience managing paid UA campaigns for a mobile B2C application.
• You are passionate, constantly curious, and a proactive marketeer
• Testing and experimenting to discover new areas of growth, and seeking improvements in the way things are done are in your DNA
• You have strong data analysis experience and can articulate your findings with the team, and also with technical and creative stakeholders
• You have a deep understanding and proven competencies in various marketing channels and experience around expansion into supplemental channels to fuel growth
• You are a ​confident user of Excel, Google Sheets and Dashboard tools
• You are experienced with Adjust or any similar MMP tool
• You are experienced with working in a fast-paced environment and you are not afraid to roll up your sleeves and get your hands dirty.

Who We Are Looking For:

• Autonomous
• Bring solutions instead of problems
• Data driven
• Quick to action
• A high functioning workaholic
• Looking for exponential career growth
• Have lots of fun building a generational AI x Entertainment company

What We’ll Offer:

• 401k plan, designed to help you save for the future
• Health benefits tailored to your needs, including medical, dental, and vision coverage
• Professional coaching for everyone
• Team-building events, including our annual Tulum trip
• Unlimited access to our Galatea app and Galatea TV app
• Unlimited budget for self-development books
• Charity donation of your choice at your one year anniversary
• Free lunch in office everyday
• Class Pass membership for US based employee and gym access for Berlin employees
• Dog/cat friendly offices in Berlin and San Francisco