Franklin Electric logo

Product Management Specialist Sales / Marketing

Franklin Electric

Madison, WI
Full-time
Salary not listedPosted 3d ago

Real job — pulled straight from Franklin Electric’s careers page · Verified August 10, 2026 · No reposts.

Job description

Franklin Electric is hiring a Product Management Specialist Sales / Marketing — a full-time, based in Madison, WI role. Apply directly on Franklin Electric's careers page below.

Product Management Specialist

Department: Sales / Marketing

Employment Type: Full Time

Location: Madison, Wisconsin, US - Wisconsin - Madison

At Franklin Electric, Product Management plays a critical role in supporting the development, execution, and lifecycle management of products that serve our customers and markets. As a Product Management Specialist, you will provide administrative, operational, and project support to the Product Management team while gaining exposure to a broad range of product-related activities across the organization.

This position is well suited for an early-career professional who is detail-oriented, organized, eager to learn, and interested in supporting product strategy, product launches, market analysis, and cross-functional initiatives. The role is designed to provide foundational product management experience and serves as a potential development pathway toward future Product Management opportunities within Franklin Electric.

Key Responsibilities

Product Management Support and Execution
  • Support Product Managers in executing product-related initiatives, projects, and day-to-day activities across the product portfolio.
  • Assist with organizing product information, maintaining documentation, and ensuring accuracy of product records within company systems.
  • Help coordinate activities related to product launches, product updates, and product lifecycle management.
Product Information and Communications
  • Support the development and maintenance of product literature, brochures, specifications, presentations, and other customer-facing materials.
  • Assist in preparing internal and external product communications, training materials, and presentation content.
  • Ensure product information remains current, consistent, and accessible across relevant platforms and resources.
Market, Customer, & Business Insights
  • Gather and organize information from Sales, Marketing, Customer Service, Operations, and other stakeholders to support product initiatives.
  • Assist in collecting and analyzing customer, market, and competitive information to help inform product decisions.
  • Support reporting activities by preparing project updates, summaries, and business insights for the Product Management team.
  • Support special pricing requests and annual pricing review activities, including data collection, competitive pricing research, margin analysis, and preparation of pricing recommendations.
AI & Process Improvement Support
  • Assist with Product Management initiatives involving artificial intelligence (AI) tools and emerging technologies.
  • Support adoption of new tools and practices that enhance efficiency, information management, and decision-making.
  • Product Management Specialist– Energy Systems
  • Cross-Functional Collaboration & Project Coordination
  • Partner with cross-functional teams to support product-related projects and business initiatives.
  • Coordinate project activities, meeting schedules, and follow-up actions to help ensure timely execution of initiatives.
  • Participate in team meetings and contribute to special projects, continuous improvement efforts, and other assignments as needed.

Skills Knowledge and Expertise

  • Strong interest in product management, marketing, business, engineering, or related disciplines.
  • Interest in and familiarity with AI-enabled tools and technologies is beneficial, with a willingness to learn and apply emerging AI capabilities to support product management processes and decision-making.
  • Excellent verbal and written communication skills.
  • Strong organizational skills with the ability to manage multiple projects and priorities.
  • Curious, analytical mindset with a desire to learn about customers, products, and markets.
  • Ability to gather and interpret information to support decision-making.
  • Comfortable working collaboratively with cross-functional teams.
  • Demonstrates initiative, attention to detail, and a willingness to take ownership of assigned tasks.
  • Ability to present information effectively in small group settings.
  • Proficient problem-solving and critical-thinking skills.
  • Ability to work independently while seeking guidance when needed.
  • Demonstrates professionalism, discretion, and sound judgment when handling business information.
Preferred Qualifications
  • Exposure to AI tools, data analytics platforms, or technology solutions that support business processes, market analysis, or product management activities.
  • Internship, co-op, campus leadership, or professional experience involving product management, marketing, sales support, engineering, project management, market research, or customer engagement.
  • Experience using data to support recommendations and business decisions.
  • Experience using business systems, databases, or CRM tools.
  • Familiarity with data analysis and reporting tools.
Key Competencies
  • Product Management Support
  • Project Coordination
  • Cross-Functional Collaboration
  • Communication
  • Business Analysis
  • Market Research
  • Customer Focus
  • Product Information Management
  • Data Analysis
  • Problem Solving
  • Organization & Planning
  • Attention to Detail
  • Learning Agility
  • Initiative
  • Continuous Improvement
Education
  • Bachelor’s degree in business, Marketing, Engineering, Communications, or a related field preferred.
  • Associate degree with relevant experience will also be considered.
  • Recent graduates and candidates with internship, co-op, or project experience are encouraged to apply.
Learning and Growth Opportunities
This position provides exposure to a wide range of product management and business activities, including:
  • Product lifecycle management
  • Product launch planning and execution
  • Market and competitive analysis
  • Customer and sales feedback analysis
  • Product data management
  • Cross-functional project coordination
  • Product training and communication
  • Business systems and product information management
The role offers opportunities to develop professional skills while contributing to product and business initiatives across the organization.

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Frequently asked questions

How do I apply for Product Management Specialist Sales / Marketing at Franklin Electric?

You can view the full description and apply for Product Management Specialist Sales / Marketing at Franklin Electric on EchoJobs: https://echojobs.io/job/franklin-electric-product-management-specialist-sales-marketing-28n86.