Automotive Client Services Project Manager – Digital Marketing

Company Description

Ready to make a difference? Experian has evolved into a global tech company in data and analytics. We're passionate about unlocking the power of data to transform lives and create opportunities for consumers, businesses and society. We're members of the FTSE 30 and for more than 125 years we've helped economies and communities flourish – and we're not done.

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Job Description

Experian Automotive is looking for an experienced Client Services Project Manager to join our dynamic team. As a leader in Martech and Ad Tech, we are committed to delivering impactful, data-driven marketing solutions. We are looking for an experienced project manager with a background in managing complex digital marketing and advertising projects, with a focus on display, CTV, and ATV. An understanding of both online and offline audiences and measurement, along with analytical expertise, is important.

As a Client Services Project Manager, you will oversee projects related to marketing and advertising technology in the automotive sector. You'll collaborate with teams to ensure the seamless delivery of initiatives that leverage audience data and advanced data management platforms.

Responsibilities:

• Own Martech and Ad Tech deliverables: Manage projects from ideation through post-implementation support, ensuring understanding of strategic goals.
• Project management: Lead projects involving Data Management Platforms (DMPs) and Demand Side Platforms (DSPs), ensuring the successful integration of audience data into marketing strategies.
• Stakeholder coordination: Collaborate with to define project scope, goals, and deliverables.
• Risk management: Identify potential risks and implement mitigation strategies.
• Cross-functional collaboration: Foster communication and teamwork between internal departments such as Sales, Software Development, Product Management, Pricing, Contracts, other Experian business units, and external partners.
• Performance analysis: Evaluate project outcomes and provide insights to enhance future performance.
• Product expertise: Use in-depth product and data knowledge to address complex client inquiries swiftly.
• Process optimization: Seek opportunities to improve workflows and automate processes for efficiency.
• Regulatory compliance: Ensure sensitive, regulated data is securely managed, and all documentation is current.
• Feedback and recommendations: Provide critical feedback and enhancement suggestions to Product Owners to lead product improvements.
• You will report to the Client Implementation Director
• Position is 100% remote

#LI-Remote

Qualifications

• You will be client-focused, analytical and succeed in a cross-functional team environment.
• Bachelor's degree in Marketing, Business, Data Science, or a related field (preferred).
• 5+ years of experience in digital marketing, with a focus on managing multi-channel campaigns in the automotive sector, including dealers and their agencies.
• Expertise in audience data: Experience with both online and offline audience data, including data integration, analysis, and segmentation.
• In-depth knowledge of Ad Tech: Familiarity with DSPs, DMPs, social media platforms, and CTV/ATV ecosystems.
• Clean Room experience: Hands-on experience in data clean rooms for secure and compliant marketing data sharing.
• Data privacy & compliance: Understanding of data privacy regulations (e.g., CCPA) and experience managing compliant marketing campaigns.

Additional Information

Perks

• 401K with a 4% company match with immediate vesting.
• Comprehensive health, dental, and vision plans.
• Wellness programs, online discounts, employee discounts, pet insurance, employee stock purchase programs, and more.

Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is a critical part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, color, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.

All your information will be kept confidential according to EEO guidelines.