Senior Manager Digital & Social Content - Shelton, CT

Senior Manager Digital and Social Content

Shelton, CT

Hybrid

As the Senior Manager, Digital and Social Content, you’ll have the unique opportunity to shape i-Health’s digital presence and make a lasting impact on consumers’ health journeys. Leading a team of content managers and designers, you’ll craft innovative content strategies that bring our trusted brands—Culturelle®, Lacteol®, AZO®, and Estroven®—to life, fostering authentic connections and building brand loyalty. Your work will drive high-quality engagement across social media, websites, and email campaigns staying ahead of trends to keep our brands at the forefront. Partnering with Marketing and Digital Commerce teams, you’ll use data-driven insights to refine strategies, maximize engagement, and deliver measurable results. If you’re passionate about creating meaningful, consumer-focused content and want to lead in a dynamic, fast-paced environment, this is your chance to make a real impact.

i-Health is a global consumer health and wellness company. We develop, market, and distribute branded products that support microbiome and women’s health and wellness. We believe in best-in-class formulations and rely on strong science to support our brands. Our portfolio of life-changing products help over 10 million people every year with their digestive, immune, urinary, vaginal and hormonal health needs. Discover more at https://dsmihealth.com/

At dsm-firmenich, being a force for good is not optional. Diversity, Equity & Inclusion is a shared responsibility woven into our daily work, benefiting to our People, Customers & Communities and driving business value. Equal access to opportunities is a given, belonging is a shared feeling, authenticity is celebrated.

Responsibilities:

• Develop comprehensive content strategies and roadmaps aligned with brand objectives, market trends, competitor strategies, and consumer behavior
• Leverage keyword research to optimize content for SEO
• Plan content distribution across all digital and social channels
• Lead the creation of engaging, high-quality content for various digital channels, including social media, websites, and email campaigns
• Manage a team of content creators and content managers, providing guidance and ensuring consistent brand voice across all platforms
• Analyze content performance metrics and adjust strategies to optimize engagement and ROI

We bring:

• Opportunities for growth and advancement for those who embrace innovation and take initiative.
• Collaboration with experts in health, nutrition, and beauty to drive progress.
• Customer-first approach, working with world-renowned brands to turn ideas into impactful solutions.
• Opportunity to build a career making a significant impact on billions of lives, with the freedom to shape your own path.
• Dedication to creating better futures for customers, communities, people, and the planet.
• Supportive environment where individuals are empowered to progress and contribute to meaningful change.

You bring:

• Bachelor’s degree preferred plus a minimum of 5 years of experience in digital content strategy, creation, and design, including developing strategies for consumer brands in the fast-moving consumer goods sector.
• Proven success in managing organic social media accounts, improving engagement, and driving follower growth.
• Leadership experience with a track record of developing and managing teams effectively.
• Proficiency in design and content creation tools (e.g., Adobe Creative Cloud, video editing) and a strong understanding of social media trends, content formats, and platform algorithms.
• Strong analytical skills to assess content performance and optimize strategies using data-driven insights.
• Exceptional collaboration and time management abilities, adept at handling multiple projects and shifting deadlines while delivering visually compelling, on-brand digital content.

dsm-firmenich is fully dedicated to inclusion because when people feel engaged and empowered, their creativity and innovation drives unprecedented progress. We aim to build a workplace where opportunity really is equal, so everyone can thrive. We do not discriminate: there’s a place for everyone at dsm-firmenich.

As a committed equal opportunity employer, we ensure our recruitment practices are inclusive and fair. We encourage  the recruitment of a diverse workforce, representative of the communities in which we work, by using inclusive language, diverse interview panels, diversified sourcing strategies. Selection is based on qualifications, competency, experience, performance history and fit with the team to advance fair and equitable opportunity.  

Employment decisions are based upon job-related reasons regardless of an applicant's race, color, ethnicity, national origin, religion, gender, gender identity or expression, sexual orientation, age, disability, backgrounds, genetic information, protected veteran status, or any other status protected by law. 

We are committed to providing reasonable support for disabled applicants in our recruiting process. Should you need assistance, and are comfortable to share this, please let us know.

About dsm-firmenich

As innovators in nutrition, health, and beauty, dsm-firmenich reinvents, manufactures, and combines vital nutrients, flavors, and fragrances for the world’s growing population to thrive. With our comprehensive range of solutions, with natural and renewable ingredients and renowned science and technology capabilities, we work to create what is essential for life, desirable for consumers, and more sustainable for the planet. dsm-firmenich is a Swiss-Dutch company, listed on the Euronext Amsterdam, with operations in almost 60 countries and revenues of more than €12 billion. With a diverse, worldwide team of nearly 30,000 employees, we bring progress to life™ every day, everywhere, for billions of people. www.dsm-firmenich.com 

Please note this is a direct search led by dsm-firmenich. We only accept applications from candidates, not from agencies nor subject to agency’s fees, percentages or similar.