Manager, Analytics Implementations

Company Description

Merkle | Cardinal Path empowers brands to maximize their data and activate against it to pursue our goals. Our passionate experts are an extension of our clients' teams, applying their knowledge to help brands maximize media and technology on the path toward digital transformation.

Job Description

At the highest level, you will manage the practices related to implementing analytics for our customers, and the training of staff related to these processes. You will also be involved in client-facing consulting responsibilities. You will report to the Director, Analytics Implementation.

The goal for this role is to ensure Cardinal Path is delivering deployed, high quality, web analytics implementations and other analytics infrastructure, while preparing us to grow by developing a training program for junior members of the team.

Responsibilities:

• You will collaborate with other team members to define and refine our processes for performing analytics implementations and other technical services and deploy these with the goal of improving quality of main deliverables across projects.
• You will develop and deliver a training program to allow technical staff to gain knowledge on performing analytics implementations.
• You will manage a group of technical consultants
• You will mentor junior team members on accomplishing their consulting responsibilities.
• You will deliver and have oversight on main deliverables
• You will evaluate goals from multiple business teams and develop and document tracking/tagging strategies to allow individuals and teams to measure success
• You will consult with clients or agencies on projects requiring web analytics platform selection, implementation, platform remediation, and dashboard development.
• You will work with client development teams to configure web analytics services such as Google Analytics and Adobe Analytics
• You will perform quality assurance tests on tracking implementations
• You will provide best practice consulting services to clients in solving their Web analytics platform strategy and technical needs.
• You will partner with multiple departments within our client's organization and outside the company to ensure that best practices in metrics are being exposed to our client management and core website decision makers.
• You will conduct platform training and knowledge sharing in web analytics for clients and the project team
• You will contribute to our approach to diversity, equity and inclusion (DEI)

Qualifications

Qualifications

Bachelor's degree or equivalent

• Google Analytics Individual Qualification, Adobe Developer certification
• Knowledge of Tag Management Solutions such as Google Tag Manager, Adobe Launch, or Tealium iQ
• Minimum 7 years on-the-job experience implementing web analytics tools such as Google Analytics or Adobe Analytics
• Minimum 4 years experience with web development
• Experience with HTML and web protocols
• Advanced JavaScript skills
• Comfortable presenting findings and providing training on analytics tool usage
• Experience communicating updates and resolutions to customers and other partners

Additional Information

The anticipated salary range for this position is $94,000 - $152,375. Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

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Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact recruiting@dentsuaegis.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

About dentsu
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

Dentsu, Innovating to Impact.

Find out more:
https://www.dentsu.com/
https://www.group.dentsu.com/en/

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.