Senior Performance Creative Designer

• Create compelling performance campaigns across Meta, TikTok, and YouTube.

• Produce static, video, carousel, and UGC-style assets in a variety of formats.

• Design creative to maximise engagement, conversion, and efficiency.

• Understand how creative influences platform performance and adapt as algorithms and audience behaviour evolve.

Lead with a direct-response mindset

• Develop creative around clear customer motivations, strong hooks, and effective conversion journeys.

• Create structured testing plans that isolate variables such as messaging, visuals, and calls to action.

• Use every campaign as an opportunity to learn, optimise, and improve performance.
  

Create within a regulated environment

• Produce persuasive creative that meets FCA requirements without sacrificing impact.

• Collaborate confidently with Compliance to balance legal obligations with engaging storytelling.

• Help customers make informed financial decisions through clear and responsible communication.

Drive rapid experimentation

• Support a high-volume testing programme by producing multiple creative concepts and iterations each month.

• Develop scalable production methods using modular design systems and templates.

• Use AI tools to increase creative output while maintaining a consistently high standard of craft.

Create TikTok-native content

• Understand what makes content feel authentic to TikTok rather than simply adapting Meta assets.

• Embrace creator-led storytelling, platform trends, and sound-first experiences.

• Use native formats such as Spark Ads to create content that feels natural within users' feeds.

Partner across the business

• Work closely with Growth, Product, Brand, Compliance, and Analytics.

• Translate business goals into effective creative strategy.

• Challenge weak briefs and influence stakeholders using evidence rather than opinion.

• Clearly communicate the strategic thinking behind creative decisions.
  

• 5+ years’ experience creating high-performing paid social and YouTube creative across a variety of formats.

• Strong understanding of direct response marketing, creative testing, and conversion optimisation.

• Experience in financial services or another regulated industry where compliance is part of the creative process is a plus.

• A strong portfolio demonstrating measurable commercial impact, not just visual quality.

• Experience using AI tools and scalable creative systems to accelerate production.

• Excellent communication and stakeholder management skills, with the confidence to influence senior stakeholders across multiple disciplines.
  
  
  Don’t meet all the listed requirements? Research shows that women and people of underrepresented groups often don't apply for jobs unless they're 100% qualified. As an equal opportunities employer, we know that diversity is a key part of our teams' successes - so if your experience doesn’t fit perfectly but this role excites you, we’d love for you to apply. We’re committed to Creditspring being an inclusive environment where employees feel welcomed, valued and listened to; we want you to thrive as your true self.
  
  Please note that the People Team is contactable only via people@creditspring.co. Unsolicited emails to other team members will not be actioned