Course Hero is scaling! We are seeking an experienced, highly motivated, and data-driven Lead SEO Manager to own key parts of our SEO roadmap. SEO is a critical part of our growth strategy. With 100M+ indexed pages, 1B+ pageviews/year, and 100M+ users/year, we are one of the most visited sites in the world.
In this role, you’ll run experiments, analyze lots of data, and build and execute a cohesive SEO strategy. You will work with dedicated engineering, analytics and AI resources to take on on-page technical SEO opportunities at scale. You’ll also collaborate cross-functionally with other product teams to ensure your work is aligned with the rest of the company’s strategy and communicate updates to internal stakeholders.
If you enjoy having a major impact at a corporate level while also helping students graduate around the globe, this role is for you!
Here are some ways you'll make an impact:
- Develop, prioritize and lead the execution of our technical SEO projects alongside dedicated engineers, data analysts & AI resources
- Oversee complex technical SEO projects, streamline workflows and align with business goals
- Define, supervise and move KPIs, success metrics, and other analytics to gauge SEO and product health
- Develop winning SEO tactics and strategies that improve the organic search visibility of the product
- Collaborate with our analytics team and use data-driven approaches to help guide your decisions and continuously improve our SEO health
- Run tons of SEO A/B tests, evaluate experiment results and push forward next steps at a rapid pace
- Keep abreast of the SEO landscape, including algorithm updates, standard methodologies, emerging trends, and competitor techniques
Are you our Lead SEO Manager?
- 6+ years of SEO experience
- Working knowledge of HTML, front-end Javascript, and SQL
- Managed large sites (over 1 million pages) with significant organic search traffic
- Ability to articulate SEO ideas, strategies, and tactics to audiences with varying knowledge of SEO
- Experience running A/B tests and shown success in using analytics to provide strategic recommendations and drive concrete action
- Ability to not only adapt to change but to promote change with passion and creative problem-solving
- Solid understanding of web analytics, algorithm changes, and the nuances of links within the SEO ecosystem
- Deep understanding and experience with Google Search Console and Google Analytics
Bonus Points:
- Familiarity with tools such as Screaming Frog, Semrush, Botify, Ahrefs, Similarweb, etc.
- Experience with SEO A/B testing
- Scrum or other agile experience
Benefits & Perks!
- Competitive salary, annual bonus, and RSUs
- Medical coverage, including full dental and vision
- Life and disability benefits
- 401(k) program (US) / retirement savings plan (Canada) with company match
- One month paid sabbatical after 5 years at the company
- Education reimbursement
- Professional development workshops & industry conferences
- Paid parental leave
- Flexible work schedule
- Social responsibility program (volunteer time off and donation matching)
- Annual wellness stipend
- Monthly tech stipend
- Annual family planning stipend
- Quarterly snack boxes delivered to your door
For positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records. Other locations: IL, MA, NJ.
Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. We strongly encourage you to apply if you're interested: we'd love to learn how you can amplify our team with your unique experience!
This role is eligible for hire in the San Fransisco Bay Area, California, and Vancouver & Toronto, Canada.
We are a virtual-first company and have employees dispersed throughout the United States and Canada. We have a market-based pay structure that varies by location. The base pay for this position is dependent on multiple factors, including candidate experience and expertise, and may vary from the amounts listed below.
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Equal Employment Opportunity Statement (EEO)
We are an equal opportunity employer and value diversity and inclusion within our company. We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or ability status. We will ensure that individuals who are differently abled are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment as provided to other applicants or employees. Please contact us to request accommodation.
About Course Hero:
In accordance with Canadian law, the base salary for this role if filled within Canada is as follows.
In accordance with California law, the base salary for this role if filled within SF Bay Area, California is as follows.
In accordance with California law, the base salary for this role if filled within Callifornia is as follows.
In accordance with Colorado law, the base salary for this role if filled within Colorado is as follows.
In accordance with New York law, the base salary for this role if filled within New York is as follows.
In accordance with Washington law, the base salary for this role if filled within Washington is as follows.
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