Head of AI Visibility
Location: United States
Department: SEO
Brainlabs is the media agency built to answer one question: what's actually driving profit? Founded in 2012 by Daniel Gilbert, we were built by engineers before we were a media agency. Today, 1,000+ Brainlabbers across five continents use our proprietary agents, built on 32 media tools and over 2,500 logged experiments, to help brands connect every channel they plan and buy to one thing: the bottom line.
Classification: Full-time
Reporting to: Chief Product Officer
Location: San Francisco, California
Compensation: We are open to hiring candidates in our various office locations across the United States. We also receive applications from, and hire, candidates with varying levels of experience for example those who have a few years experience in a role to those who are looking to make a step up. The salary ranges on our job postings are set so as to account for these variable factors with decisions on the salary to be offered only made once we know the experience and location of our new hire.
Work Authorization: Must be legally entitled to work in the United States
What's the role
The Head of AI Visibility is responsible for growing Brainlabs’ nascent AI Visibility proposition. The primary objective is to set Brainlabs apart as the premier AI SEO offering on the market. You will craft a GTM and lead new business pitches centered around best in class approach to driving mentions, citations and visibility on AI Search and LLM surfaces. You will guide Brainlabs’ positioning on AI SEO measurement, multimodal SEO efforts and tech product development in that category.
So, tell me about the company
Brainlabs is culture-first. You’ve probably heard other companies describe themselves as people, clients, or profit first – but we see people, clients and profit as the building blocks of our ecosystem. Culture powers all three and we know that when the ecosystem is balanced, we all win! That's why the culture we cultivate is a culture of winning together.
To learn more about what it’s like to be a Brainlabber, check out our culture code.
What you do
- Co-Lead GTM for AI Visibility efforts with the Chief Product Officer, lead new business SEO opportunities
- Develop and iterate on the best in class AI SEO approach to maximize visibility across AIOs, ChatGPT, Gemini and other LLMs
- Create and deliver Brainlabs’ AI SEO pitch to new business prospects
- Manage a dedicated team of AI SEO Content, Data and tech specialists
- Deliver prolific AI SEO thought leadership across social media, Brainlabs’ blog and industry speaking engagements
- Coordinate with the MD, SEO on upskilling the broader SEO team on AI SEO approach
- Deliver AI SEO strategy in tandem with SEO team to strategically important Brainlabs clients
- Define the partners and tech to best serve Brainlabs’ clients
- Guide measurement strategy for SEO and AI Visibility
Who you are
- An SEO professional with 10+ years of SEO experience inclusive of developing and executing SEO strategy for enterprise clients and a proven track record in closing new business
- Have an opinion of how AI and LLMs have changed SEO and how brands need to adapt to drive increased AI visibility
- Held in high regard by media partners and colleagues
- Comfortable in a QBR, on stage or in a pitch closing media business
- Understanding of SEO from a technical, content and strategic lens
- Ideally have independent agency experience
- Strong negotiation skills
- Can build: processes, trainings and culture
How you succeed
- You live our culture code every day!
- Clearly define how we will show up in the marketplace, align the leadership team around it, and build the teams in markets in that image
- Take a pragmatic, first principles approach
- Balance quick wins versus long term tactics
- Grow our SEO Practice revenue via both new business and new buying assignments from existing clients
- Collaborate and share with other SEO leaders globally, as well as Medial & Data leaders in NAMER
- Build strong relationships and work effectively with your peer group.
What happens next
We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.
Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities.
Thank you for your interest in Brainlabs! We look forward to getting to know you!
#LI-MB1
What happens next?
We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.
Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!
Please note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.
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