Role and Responsibilities
- Develop deep knowledge of each client's business and available data to ensure campaign solutions meet client's marketing objectives
- Translate business and technical requirements provided by marketing strategists and campaign specialists into detailed solutions for cross-channel campaign execution across marketing automation, journey orchestration, CDP, loyalty and offer management platforms
- Support in-platform development and execution of digital marketing campaigns across channels (email, SMS, push, in-app, etc)
- Serve as day-to-day technical platform SME to internal and client teams to support platform troubleshooting, training and knowledge share
- Support Platform Architects, as required, with platform configuration, development and optimization tasks and in enforcing best practices
- Provide campaign QA, testing and deployment support to other developers, campaign specialists and QA resources
- Work closely with project management team to manage workflow and deadlines across multiple, simultaneous campaign projects and change controls
- Provide support to senior team members throughout project estimation and platform discovery engagements, as needed
- Provide support to internal execution services team for ongoing campaign platform, workflow and template optimizations, as needed
Preferred Qualifications
- Bachelor’s degree in Computer Science, a related business or technology field, or equivalent work experience required
- 3 to 5+ years experience in a Software Development role working with data driven applications
- Minimum of 2 years working with <PLATFORM> preferred
- <PLATFORM> certification preferred
- Experienced data modeler in relational database systems
- Experienced writing SQL queries for Select/Insert/Update/Delete, including knowledge of multi-table joins and outer joins
- Experienced with JavaScript, JSON and XML
- Experience or familiarity with HTML, MJML, CSS and responsive email coding a plus (but not required)
- Agency experience preferred, with experience in a client-facing role and knowledge of overall agency structures and agile project management methodologies
- Excellent oral and written communication skills
- Familiarity with other industry-leading campaign orchestration platforms a plus (such as Adobe Campaign, Adobe Journey Optimizer, Salesforce Marketing Cloud, Braze, Marketo or similar)
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