Lead Analytics Consultant

Team: Data & Analytics: Advanced Analytics

Location: Canada

Commitment: Full Time

Workplace Type: remote

Information Security Responsibilities

• Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocols
• Identify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assets
• Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.)
• Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information

Role and Responsibilities:

Analytics Design & Implementation 

• Strategize and design analytics implementations for Adobe Analytics and Adobe Customer Journey Analytics in partnership with clients, analytics engineers and developers 

• Conduct measurement strategy workshops and gather requirements to inform analytics strategy 

• Audit existing implementations of Adobe Analytics and Adobe Customer Journey Analytics 

• Produce and maintain analytics documentation (BRDs, SDRs, TDDs) 

• Understand the analytics instrumentation process and make best-practice recommendations to improve data capture in Adobe Analytics and CJA 

• Configure report suites in Adobe Analytics in accordance with analytics requirements and web tracking 

• Configure multi-channel implementations of CJA, including connections, data views and other components. Understand identity resolution concepts and requirements 

Insights, Data Storytelling 

• Dig into the data to uncover insights that matter to the business, not just what's easy to report 

• Build dashboards and reporting in Adobe Analytics and CJA Workspace that tell a clear story 

• Translate findings into narratives that executives and marketing leaders can act on 

Client Strategy & Partnership: 

• Act as a trusted advisor to marketing leaders, internal teams, and client stakeholders, guiding analytics strategy rather than just fulfilling requests 

• Translate ambiguous client needs into structured, workable analytics solutions 

• Make sure client expectations are met and results are consistently delivered 

• Explain complex ideas clearly in speech and writing to both technical and non-technical audiences 

• Present analytics findings and run hands-on, customized training sessions for clients and internal teams 

 Adaptability & Growth: 

• Handle a fast-paced environment and work through technical and business challenges as they come up 

• Prioritize well, focusing on the work that actually moves the needle 

• Stay involved in the analytics community through meet-ups, conferences, blogs, or open-source work 

Preferred Qualifications:

• 5+ years of experience working in an agency environment 

• 5+ years of working with Adobe Analytics and Adobe Customer Journey Analytics 

• Solid grasp of the analytics implementation process, reporting, and analysis 

• Adobe Analytics certification and Adobe Customer Journey Analytics certification  

• Exposure to other AEP solutions (RT-CDP, AJO) is a plus