VP, Associate Creative Director, Copy

Location: United States

Department: Creative: Copy

Position Overview 

The VP, Associate Creative Director, Copy is a senior-level creative department position. The ACD is the key day-to-day point of contact and partner for Account Management in defining and executing the promotional plan for the client’s business. 

Responsibilities 

• Oversight of the book of business for a brand or brands handled by his/her creative team  

• In partnership with the CD/ACD, Art, ensures the quality of ideation and execution of all work across assigned brands 

• Partners with Medical to maintain the highest level of scientific accuracy in development of promotional work, as well as exploration of new opportunities based upon the data 

• Partners with Strategy and Account on project deliverables and objectives 

• Crafts superior promotional copy, including messages, concepts, and campaigns 

• Has the strategic acumen to complete the Creative Brief for conceptual assignments, and refine it with input from Creative Director, Medical, Account, and Strategy 

• Creative leadership  

• Leads cross-department conceptual efforts 

• Takes a key role in developing and presenting new business pitches 

• Sets and reinforces standards for creative excellence (STORM criteria) across the department 

• Serves as a senior creative lead for the extended agency team; value recognized by the client 

• Takes a leadership role on team strategic and tactical planning 

• Partners with Studio, Digital, and Presentation to help establish and maintain the highest possible standards of execution for all materials across media 

• Discovers and delivers enrichment opportunities for the department and the agency; enhances agency-wide initiatives such as Start Class 

• Team management  

• Evaluates creative ideation and execution; provides perspective for enhancement of team skill set and expertise 

• Provides regular feedback, including completion of APEs, and encourages their professional development 

• Responsible for team utilization and workflow (staff allocation, project timing, and budgets) and issue management 
• Proactively assesses processes and people for improvement; anticipates and intervenes to prevent potential crises 

Skills 

• Exceptional creative ideation and evaluation skills, with the facility to work across media and audiences  

• Routinely puts the best work on the wall in creative reviews—a go-to person for great ideas 

• Expertise and understanding of the regulatory and business environment of healthcare communications 

• Able to conceive and deliver strong presentations, whether on creative, strategic, or agency educational topics 
• Cool under pressure, flexible thinker, able to prioritize and delegate 

Education/Experience 

• 8+ years in healthcare communications, ideally with a history of leadership in  

• Large team and/or multiple brand management 

• Bringing new assets from pre-launch through launch (including high-science and accelerated approval products, with cross channel campaign execution) 

• Cross-functional teams (combining Medical Communications, PR, Promotion, etc.) 

• New business pitches 

• Global assignments 

• Bachelor’s degree preferred  

• Continually pursues personal development to stay current and better understand our brands and business 
• Recipient of awards for creative excellence 

Salary Range: $170,000 - $200,000