At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.
Manager, E-Commerce
YOUR TASKS AND RESPONSIBILITIES
- To collect and analyze targeted consumer intelligence data and identified customers’ needs in the scope, behavior and insight in digital communication & E-commerce platform.
- Based on the new business forms, constantly optimize the in-site investment and operation strategies, including in-site and out-site placement strategies, daily communication strategies, etc., thereby identifying the most appropriate placement strategies for the current business forms.
- Continuously optimize the in-site fundamental operation construction, including the flagship store system, the improvement of the pharmacist/customer service system, the establishment of the platform link construction system, the exploration of comment section maintenance, and the content update system.
- Continuously acquire the skills necessary for the short-term and long-term development of e-commerce, such as pricing strategies, product and channel-related information, etc.; understand the development requirements of key e-commerce clients and enhance the capability to formulate mutually beneficial business plans with key clients.
- Collect and analyze targeted consumer data to provide decision-making base for formulating business strategies.
- To support the opportunities of new listing models, continuously summarize practical experiences and thereby seek to optimize successful models.
- Manage the budget in an effective manner, be capable of prioritizing multiple demands and proposing solutions to increase operational efficiency.
- Collaborate closely with cross-functional teams and establish and cultivate close relationships with internal and external stakeholders (key clients, advocates, key opinion leaders, media and other professionals) to influence favorable public opinions and obtain the latest feedback on the effectiveness of communication.
WHO YOU ARE
- Bachelor degree in marketing, mass communication, digital communication or related field
- Above 3 years E-commerce business operation and digital planning experience in Top 500 company; the experience on Medicine and health products, baby and maternal products are prioritize considered.
- Customer focus, excellent knowledge and ability to track and dig out TA insight from online /E-commerce channel - manage complexity: ability to analyze media, marketing and consumer data and information from multichannel to optimize activities plan and solve problem in efficient way.
- Drive Result, sets aggressive goals and has high standards, ability to evaluate and optimize activities plan and to drive sales KPI and ROI deliverables by getting internal and external stake holder understand and supports.
- Plan & Aligns, excellent knowledge and operational experience in E- commerce/digital communication/social engagement, and ability to use experience to make implementation plans with resources precisely to support brand strategy.
- Ability to deliver reports, to make public presentations.
- Good knowledge of computer software - Fluent in both English and Mandarin
YOUR APPLICATION
If your background and personal experience fit this profile, please send us your complete application at www.career.bayer.cn If you have any recommendations, please kindly send mail to cnreferral@bayer.com
Location:
China : BeiJing : BeiJing
Division:
Pharmaceuticals
Reference Code:
836712
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