Manager of UK Social Media Communications

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

The Corporate Affairs & Communications (CA&C) department serves as the voice of and for American Express, with responsibility for Public Affairs & Media Relations, Colleague Communications, Corporate Social Responsibility, and Social Media. Within CA&C, the Corporate Communications team handles communications for American Express’ business strategy and financial performance, brand and reputation, digital innovation, social media communications and the company’s external corporate content strategy.

The Manager of Social Media for American Express, UK will play a pivotal role in crafting and telling our company’s story in one of our top markets and our international headquarters. This role on the Corporate Communications team reports to the Vice President Content and offers an exciting opportunity to drive innovation in how American Express communicates its key priorities and initiatives to its customers, colleagues, and communities across our ecosystem of external social channels.

The person in this role will be responsible for conceiving and creating thumb stopping organic social creative across a wide range of topics including travel, dining, entertainment, sustainability, community and small business support, as well as executive thought leadership. They will work with our platform partners in the market to ensure American Express is always top of mind and executing against the latest platform best practices, as well as oversee community management, measurement and reporting for organic social campaigns and programs under their purview.

The person in this role will also work closely with the wider corporate social media and content team, as well as key stakeholders in the market to pursue and articulate the many stories in the UK business to external audiences. The role will have agency support and be responsible for management of the relationship.  

How you will make an impact in this role?

• Drive growth of American Express’ UK social media channels and related measurement and analytics; provide insights and connect outcomes to business results
• Work collaboratively with teams in brand, corporate affairs, product, marketing and acquisition on the development of content for UK  social campaigns and ensure integration within global strategy and narrative
• Maintain the editorial calendar and will work closely with the paid social, editorial and colleague communications teams to connect internal and external storytelling across the UK business
• Oversee community management across our ecosystem of owned organic social channels (Facebook, Instagram, X, LinkedIn) and partner closely with American Express social servicing teams; uphold community guidelines and grow and engage these communities by igniting conversation
• Partner with platforms to bring forward new opportunities and capabilities to position Amex as a leader in social media
• Support global social media teams, partnering on the creation and execution of enterprise-wide social media campaigns; contribute to enterprise-wide reports as necessary
• Manage local agency to ensure they are working against the right priorities and remain on brief and on budget

Minimum Qualifications:

• Significant experience working in social media and community management roles
• Excellent written and verbal communication skills
• Ability to write clear, short, pithy copy and create engaging supporting graphic, photo and video assets
• Experience effectively using social listening tools to build community and deliver valuable insights
• Issues management experience
• Photoshop, lightroom, illustrator or other photo and video editing tools
• Familiarity and use of Sprinklr, Brandwatch, Khoros or other publishing and reporting tools
• Experience engaging influencers and creators as part of a social content development mix
• Strong organizational skills, ability to work in a fast paced, highly matrixed environment and knack for balancing multiple projects and priorities
• Self-motivated team player with proven ability to effectively collaborate with multiple stakeholders

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries 
• Bonus incentives 
• Support for financial-well-being and retirement 
• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location) 
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 
• Generous paid parental leave policies (depending on your location) 
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) 
• Free and confidential counseling support through our Healthy Minds program 
• Career development and training opportunities

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.