Senior Marketing Data Analyst

Marketing Data Analyst

Are you passionate about turning complex data into actionable insights? Do you have a knack for using advanced statistical modeling techniques to drive strategic business decisions? If so, we’d love to meet you!

About the Role:

As a Marketing Data Analyst at island.io, you will play a crucial role in developing and implementing innovative data-driven solutions. Your expertise will help us optimize processes and make informed decisions that shape our business strategy. You’ll be responsible for translating complex analytical findings into easily understandable insights for our non-technical stakeholders.

Key Responsibilities:

• Leverage advanced statistical modeling techniques to extract actionable insights from complex data sets.
• Develop sophisticated segmentation strategies to enhance our marketing efforts.
• Manage data import, cleansing, appending, and quality assurance tasks meticulously.
• Translate complex analytical findings into clear, actionable insights for non-technical stakeholders.
• Optimize processes and drive strategic business decisions through data analysis.
• Collaborate with various teams to implement data-driven solutions.

What We’re Looking For:

• Expertise in database management, data analysis, and project execution.
• Ability to develop and implement innovative data-driven solutions.
• Strong communication skills to effectively convey complex findings to non-technical stakeholders.
• A proactive approach to problem-solving and process optimization.

Why Join Us?

At island.io, we believe in the power of data to transform businesses. This role offers a unique opportunity to expand beyond just data analysis. You’ll have the chance to get involved in and own other aspects of marketing, including account-based marketing programs, email marketing, business development planning, and digital marketing analysis.

If you’re ready to make a significant impact and grow with us, we’d love to hear from you! Apply today and let’s shape the future of marketing together.

• Bachelor's degree in Statistics, Mathematics, Data Analytics, Computer Science, or a related field.
• 5+ years of experience in a marketing analytics or data analysis role.
• Strong analytical and problem-solving skills with the ability to analyze complex data sets.
• Experience in Marketing data analysis, report creation, and visualization.
• Experience creating Salesforce dashboards and reports (lead/contact, opportunity, account, etc.)
• Analytical mindset with demonstrated ability to work through complex, ambiguous problems using structured and unstructured data.