Senior Director, Market Research & Insights

BSE Global (“BSE”) is a multifaceted sports and entertainment business that brings people together to experience music, sports, and culture through our teams and venue. Through these experiences and in our workplace, we strive to elevate our business, grow our fan base, and cultivate a community anchored in belonging and inclusion in every aspect, on and off the court.

SUMMARY

The Senior Director of Market Research & Insights will lead efforts to support BSE’s growth initiatives, including sports, entertainment, media, and hospitality. This role is critical in identifying new lines of business and providing strategic insights to drive the company's expansion. The Senior Director will report directly to the Chief Digital Officer and collaborate with relevant departments to ensure the successful execution and integration of market research and insights throughout the company. This individual will play a key role in molding the strategic direction and success of our organization.  

WHAT YOU WILL DO:

• Lead and run projects to identify new business opportunities and support growth initiatives.  

• Act as a strategic advisor to key collaborators, presenting research findings and offering guidance on strategic direction.  

• Build and implement research methodologies to capture and analyze market data to understand trends, consumer preferences, and emerging opportunities  

• Partner with the Data, Analytics & Insights team to incorporate findings from first party data.  

• Provide strategic insights and recommendations based on market research findings.  

• Collaborate with various teams to integrate market intelligence into business strategies.  

• Monitor industry trends and competitor activities to inform decision-making.  

• Manage the development and maintenance of market analysis databases and tools.  

WHAT YOU WILL BRING:

• 8+ years of experience in market research, business intelligence, or a similar field.  

• Bachelor’s degree or equivalent experience in business, marketing, economics, or a related field is preferred.  

• Proven track record of leading market research projects and providing strategic insights to drive results.  

• A strategic approach with the ability to think creatively and solve complex problems.  

• Strong analytical skills and proficiency in research methodologies and tools, including artificial intelligence.  

• Passion for data-informed decision making and continuous improvement.  

• Growth mindset and desire for continuous learning and knowledge sharing.  

• Willingness to try new things and address challenges in a fast-paced environment.  

WHO YOU ARE:

• Excellent storyteller, communicator, and presenter capable of influencing at all levels of the organization.  

• Collaborative teammate that can work with cross-functional teams infusing findings throughout the organization. 

TRAVEL REQUIREMENTS:

Infrequent Traveler (<5% travel): The incumbent may be required to travel on a limited basis. Travel may include trips between Barclays Center, HSS Training Center, and other company properties.

SALARY RANGE:

$175,000 - $195,000 

WORK ENVIRONMENT:

Works primarily in an office environment but upon request will be expected to attend games and other events on evenings, weekends, and holidays as needed. 

We are an Equal Employment Opportunity (“EEO”) Employer. It has been and will continue to be a fundamental policy of the Company not to discriminate on the basis of race, color, creed, religion/creed, gender, gender identity, transgender status, pregnancy and lactation accommodations, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage, immigration, or citizenship status, veteran or military status, disability, genetic information, height and weight, arrest or conviction record, caregiver status, credit history, unemployment status, sexual and reproductive health decisions, salary history, status as a victim of domestic violence, stalking, and sex offenses, or any other characteristic prohibited by federal, state or local laws.